托福阅读关于广告的阅读材料
大家在备考托福的时候会积累许多素材,参考许多资料,才能增加我们的做题经验,下面小编给大家带来托福阅读关于广告的阅读材料,希望大家喜欢。
托福阅读实例解析:电视广告管理者的批评
原句案例:
The Independent Television Commission, regulator of television advertising in the United Kingdom, has criticized advertisers for "misleadingness"—creating a wrong impression either intentionally orunintentionally—in an effort to control advertisers' use of techniques that make it difficult for children to judge the true size, action, performance, or construction of a toy.
构造划分:
The Independent Television Commission, (regulator of television advertising in the United Kingdom), has criticized advertisers for "misleadingness"(—creating a wrong impression either intentionally or unintentionally—)(in an effort)(to control advertisers' use of techniques)(that make it difficult for children to judge the true size, action, performance, or construction of a toy.)
深度剖析:
修饰一:(regulator of television advertising in the United Kingdom) ,同位语
中文:英国电视广告的管理者
修饰二:(—creating a wrong impression either intentionally or unintentionally—),破折号和非谓语动词
中文:他们有意或无意营造了一个错误的印象
修饰三:(in an effort) ,介词短语
中文:努力
修饰四:(to control advertisers' use oftechniques),非谓语动词
中文:控制广告商对技术的运用
修饰五:(that make it difficult forchildren to judge the true size, action, performance, or construction of a toy.) ,从句,修饰techniques
中文:这些技术使孩子很难去判别玩具的真实大小、动作、性能以及结构
参考翻译:
英国电视广告的管理者即独立电视委员会批判广告商的“误导”(他们有意或无意营造了一个错误的印象),他们努力控制广告商对技术的运用,这些技术使孩子很难去判别玩具的真实大小、动作、性能以及结构。
托福阅读材料之俄罗斯餐厅打广告烧牛排广告牌
Steakhouses around the world are well-known for touting their authenticity.But this Russian restaurant went the extra mile to show off their chargrilling process by setting an entire billboard on fire.
世界各地的牛排餐厅以吆喝牛排的真实性闻名。但这家俄罗斯餐厅付出了更多努力,通过点燃整个广告牌夸耀自己的炮制过程。
Passers-by had spent the previous day, in November, bemused by a large photograph of a raw steak, accompanied by no branding or advertising information.But one night, a pair of men dressed in chef outfits and armed with a flamethrower set the billboard alight along eight lines, mimicking the effects of a flame-grilling.
去年11月时,过路人看到一大张生牛排的照片,没有任何品牌和广告信息,这让他们觉得很困惑。但某天晚上,穿着厨师工作服的两人模仿火焰烧烤的样子,手拿喷火器在广告牌上点了八列火。
(Before: The billboard began its life as an otherwise unmarked photograph of a slab of beef)
(点燃前:广告牌起先只是一张没有任何标记的牛肉照片)
(Bringing the fire: Two men dressed as chefs used a flamethrower to set the board alight)
(点火:两个厨师模样的人用喷火器点燃广告板)
Though the board was only alight for a matter of seconds before the fire was extinguished, the aftermath left realistic-looking char marks along the meat - giving the illusion that it had been grilled.
尽管火被扑灭前广告牌只烧了几分钟,却在牛肉上留下了逼真的痕迹——给别人留下它被烤过的错觉。
Although the trails of smoke emanating from the billboard soon faded, the 'cooked' piece of meat was visible to pedestrians and drivers the next day.
虽然广告牌上冒的烟很快消退,但第二天行人和司机可以看见这块“熟”肉。
The transformed ad also had the details of the Double Grill and Bar restaurant revealed so intrigued viewers could try out the steaks for themselves.
变化后的广告牌透露了烧烤餐馆和酒吧的详细信息,感兴趣的观众可以自己去尝试牛排。
(Extinguisher: After the flames had burned for a short while, the men put out the billboard using fire extinguishers)
(灭火器:在火烧了一会儿后,那两人用灭火器灭了火)
(Well done: After the flames had disappeared, authentic-looking whisps of smoke still drifted from the billboard)
(大功告成:火焰消失后,缕缕黑烟仍从广告牌中逸出)
Taking the credit: After the stunt, a panel was revealed showing the details of the restaurant
(结果:炫目表演后,能看到介绍餐馆细节的广告板)
托福阅读分析备考面面观
托福阅读题型
托福考试满分为120分,阅读部分和其他3个部分(听力,口语,写作)一样都是分别总分为30分。阅读部分一般情况下有3篇文章,共60分钟的答题时间。如果遇到了阅读加试,将有多一篇阅读,作答时间也会相应延长。文章的长度大概在700字左右,每一篇文章会带有12-14道题目。阅读部分所有题目都是客观题,以四选一的单项选择题为主,也有一些多选题。正式考试之中,非单选题都会有明确的提示。
阅读文章取材
托福文章取材于不同学科的大学程度初阶学术性文章,可以分为人文艺术,社会科学和自然科学这三大类。虽然托福文章的主题高度多元化,但是考生并不需要担心自己缺乏涉及学科的背景知识。因为托福考试测试的是语言的运用和理解,而非一个学科专业考试,所以所有的答案都可以在文章中找到。
专有名词应对技巧
因为托福文章涉及学科门类繁多,掌握一些常用的专有名词也会对考生十分有帮助。例如,托福考试并不会要求你掌握氧气是如何和氢气结合变成水的,但是如果你知道氧气是“Oxygen”,氢气是“Hydrogen”,你会更轻松地掌握涉及到相关名词的文章。同理,像“Nitrogen”、“Carbon”之类的常用专有名词学生也应该掌握。但是像“Cyanide”之类比较少见的词汇,大家遇到也不用担心。毕竟在现今知识高度专业化的年代,无穷无尽的专有名词是不可能都掌握的,而且这也不是ETS(托福主办机构)要考察的内容。
在此我给大家提供一个遇到不懂的专有名词的技巧。假如你在考试的时候遇到不认识的,甚至从未见过的单词,例如“Cyanide”,你会如何应对?大家可以不用纠结这个单词到底是什么意思,不要被卡住,继续往下读。你只要在心里记住文章提到了一种叫做“Cyanide”的物质就可以,并且记住这个词出现的大概位置。假如这个文章介绍了“Cyanide”的属性,用途与注意事项。把重点放在这个物质的属性,用途和注意事项,而不是这个物质是什么,把文章顺着读下去,然后去回答题目。这样子就可以避开由于不认识的生词而带来的障碍,顺利解答题目。以后我们也会陆续介绍更多的阅读备考策略。
注:Nitrogen是氮,Carbon是碳,Cyanide是氰化物
备考托福阅读要有点“心机”
心机一:备考经验类文章要学会筛选和调整
现在各大网站的阅读备考经验和技巧有很多,这些内容对于我们的备考是有帮助的,但是大家要学会筛选。最重要的一个步骤是要学会根据自己的实际情况进行调整,在做出调整之前一定要进行模考,知道自己的水平,包括词汇量,语法体系,长难句,只有充分了解自己的问题点才能针对性的借鉴备考经验,提高自己的备考质量。
心机二:备考资料认准TPO
如果考生的时间不够多,就不要贪心把市面上的资料都拿过来用,只要把TPO1-48的真题完全弄明白,同学们也是可以取得满意的成绩的。在做题过程中,要不断的积累阅读方法,阅读技巧和答题技巧,这些都能帮助你提高正确率。
心机三:做题一定以原文为依据
在托福阅读的做题中,有一部分学生总是爱想当然,按照自己的思维方式进行选择,这样选出的答案很多情况下都是错误的。下面跟小编一起来看一道题目:
According to paragraph 4, what aspect of extinction episodes does the companion-star hypothesis supposedly clarify?
A. Their location
B. Their frequency
C. Their duration
D. Their severity
以companion star hypothesis做关键词定位至最后一句,The possibility that mass extinctions may recur periodically has given rise to such hypotheses as that of a companion star with a long-period orbit deflecting other bodies from their normal orbits, making some of them fall to Earth as meteors and causing widespread devastation upon impact.说mass extinction的反复发生支持了companion star hypothesis,这个hypothesis说轨道变形导致一些星体偏离正常轨道,成为陨星掉入地球,原句说屡次发生,所以能够解释extinction的频率,答案是B。考生在做题中一定要以原文为主,掌握做题技巧,取得托福阅读高分。
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